Follow the Leader

Follow the Leader is an intriguing and enlightening series that aired on CNBC in 2016. Taking a huge leap from the typical corporate-style business programs, this show delves into the raw and often unexplored world of the entrepreneurial journey, where risks are high but the rewards can be monumental. Instead of just sharing insights on world business trends, the series is designed to present first-hand the day-to-day lives, personal journeys, tips, and lessons of some of the most successful and innovative entrepreneurs in America, thus offering a real-life tutorial for viewers on the principles of success.

Hosted by the charismatic Farnoosh Torabi, an award-winning journalist, bestselling author, and sought-after personal finance expert, Follow the Leader is a first-person, 360-degree view of the exciting world of entrepreneurship, innovation, and the drive for success. In each episode, the host spends 48 hours with a different business leader, following them through their daily routine and getting exclusive, behind-the-scenes access to their lives.

The entrepreneur's routine, their business strategies, challenges they face, their interactions with business partners, staff, and customers', and how they balance their personal lives with their professional commitments are brought to the forefront. This offers an intimate glimpse at the characteristics and traits needed to thrive in the highly competitive business world. It is insightful and transformative storytelling that not only gives viewers a piece of entrepreneurial reality but also inspires and motivates them to chase after their dreams.

Some of the well-known entrepreneurs and innovators that took center-stage during the series included Gary Vaynerchuk, CEO of VaynerMedia; John Paul DeJoria, co-founder of Paul Mitchell products and Patron Tequila; and Lyor Cohen, the American music industry executive. Each of these individuals has a unique story that goes deeper than just their corporate identity. They provide an opportunity for viewers to understand their dynamism, innovative thinking, risk-taking mentality, hard work, perseverance, and the resilience that has made them leaders in their fields.

A key aspect of Follow the Leader is its unique interactive style. The host not only observes but also interacts with the leaders, asking them pertinent questions about their thought process, strategies for growth, decision-making skills, and lessons learned from their entrepreneurial voyage. Torabi herself embellishes the raw detailing with her journalistic instinct, thought-provoking insights, and straightforward queries, taking the audience on an entertaining and informative journey. This gradually develops into a cohesive theme underlining each episode, linking the leader's life, decision-making process, and success.

What makes Follow the Leader stand out is its unscripted nature. Unlike conventional business shows, it shuns the formal interview format, instead opting for a direct, informal, and first-person approach, which makes it relatable. The entrepreneurs featured show their vulnerabilities and share intimate details about their lives, making for compelling viewing. This intimate look into the lives of these industry giants gives viewers the chance to learn not just about their successes but also about their failures, obstacles, and the many challenges they had to overcome.

The show takes viewers on an exciting journey through various industries, providing a wide range of content aimed at inspiring the business-minded. This diversity in location, business, and personality brings forward a variety of leadership styles, approaches to entrepreneurship, and business strategies that impact those industries' trends and future.

In a nutshell, Follow the Leader takes viewers on an up-close and personal journey into the world of some of today’s most influential entrepreneurs. This is the heart of the series — stripping away the formalities and digging deeper into the makings of entrepreneurial greatness. It is more than just a business tutorial series; it is an opportunity to be inspired by real stories, real struggles, and real victories. It offers a unique mix of personal and professional perspectives that paint a vivid portrait of what it takes to become a successful entrepreneur in today's fast-paced, highly competitive business world.